Amazon Onboarding in India: Requirements, Process & Timeline

OVERVIEW

Amazon onboarding : The entire process of registering, verifying, and enabling your seller account to begin selling products on Amazon India.

In India, sellers register through Amazon Seller Central, the official Amazon onboarding portal. After turning on, sellers will be able to add products, receive orders, and monitor sales on Amazon, as well as select fulfilment methods, including Amazon FBA.

For individuals, brands, and businesses, getting onboarding right on Amazon speeds up approvals and makes the sales process hassle-free.

BENEFITS

1. Nationwide Reach
   Amazon's selling platform provides businesses with millions of customers in India without requiring them to spend resources on physical retail expansion.
   
   
2. Centralised Dashboard
   Seller Central, Amazon, is the place where sellers can take control of: 
   
   • Orders.
   • Inventory.
   • Payments.
   • Returns.
   • Advertising campaigns.
     
     
3. Flexible Fulfilment Alternatives
   Depending on their logistics capabilities, sellers can choose self-ship, Easy Ship, or Amazon FBA.
   
   
4. Secure Payments
   Amazon will receive payments, pass them to the seller, and deposit the earnings directly into the seller's registered bank account.
   
   
5. Scalable Growth
   Once onboarded, sellers can participate in selling events, advertise, and add additional products to increase their income.

REGISTRATION PROCESS

Generally, the Amazon onboarding process in India takes 2-5 working days if the documents are submitted promptly.

The following includes the step-by-step process, official links, and instructions for taking screenshots of your blog.

Step 1: Create Seller Account

Go to the Seller Central portal and choose Start Selling. Make an Amazon seller account with your email address and cell phone number.

Step 2: Business Information submission

Enter the following details correctly:

• Business type.
  
  
• Legal name.
  
  
• PAN details.
  
  
• Registered address.

Any details should match what is in the records.

Step 3: GST Verification

Give your GSTIN to verify. Most categories and interstate selling must pay GST.

Incorrect GST information may delay onboarding.

Step 4: Bank Account Setup

Enter your bank information to get Amazon sales payments. Ensure the PAN/GST records match the account name. Required details include:

• Account number.
  
  
• IFSC code.
  
  
• Cancelled bank cheque or bank statement.

Step 5: Store & Shipping Setup

Set up your:

• Store name
  
  
• Pickup address
  
  
• Return address

This facilitates logistics design.

Step 6: Product Listing

After basic registration, you may add products with:

• Title.
  
  
• Description.
  
  
• Category.
  
  
• HSN code.
  
  
• Price.
  
  
• Inventory.
  
  
• Images.  

Step 7: Select Fulfilment Model

Select one of the following:

• Self-ship (FBM).
• Easy Ship.
• Amazon FBA.

Step 8: Final Check & Activation

Amazon may conduct:

• Video KYC.
  
  
• Further verification of documents.
  
  
• Compliance checks.

Once approved, your seller account becomes active and ready to accept orders.

DOCUMENTS REQUIRED

To onboard Amazon in India, the following are prepared:

• PAN Card.
  
  
• GSTIN (compulsory in the majority of situations).
  
  
• Bank Account Details.
  
  
• Email ID and Mobile Number.
  
  
• Business Address Proof.

Make the name consistent with the PAN, GST, and bank details to save time.

TIMELINE

• Account registration form: 30–60 minutes
  
  
• Initial document review: 2–4 working days
  
  
• GST verification and tax validation: 3–5 working days
  
  
• Bank verification and compliance checks: 2–3 working days
  
  
• Video KYC or additional verification (if requested): 2–4 working days

Delays- 7-10 days are possible as further validation might be needed.

FAQs

What is Amazon onboarding?
Amazon onboarding is the process of registering and activating a seller account to begin selling products.

Is Amazon able to sell without GST?
The sale on Amazon India is obligatory in the majority of cases under GST.

How many hours does it take to complete Amazon seller onboarding?
Normally, the time required is 2-5 working days upon receipt of appropriate documentation.

Does Amazon pay for onboarding?
No. Amazon does not pay for sellers' onboarding.

Who is allowed to become an Amazon seller?
Any person, proprietor, company, LLP, manufacturer, or reseller may be registered.

Does Amazon charge a registration fee to be a seller?
Registration is free. Nevertheless, referral, shipping, and fulfilment costs are charged after the sale commences.