Amazon Product Listing & Cataloging Services

Overview

Selling on Amazon looks simple from the outside: Create an account, add your products, and start getting orders. In reality, the product listing step stops many sellers. Titles get rejected, images don’t meet Amazon’s rules, categories are wrong, or the product never shows up in search.

Amazon itself says that a product listing is the full set of details about a product category, brand, features, images, and price added through Seller Central. If these details are incomplete or incorrect, the listing either stays in draft or is suppressed.

TheGSTCo offers Amazon Product Listing Services for small businesses, D2C brands, new Amazon sellers, and offline traders moving online. Our work is simple to describe:

• We collect your product data.
• We structure it the way Amazon expects.
• We create and upload listings, so they get approved quickly and look clear to customers.

We follow Amazon India’s official “list your products” guidance but translate it into plain steps you do not have to worry about. Whether you sell a single product or a full catalogue, the goal is the same: clean, compliant listings that go live without constant fixing.

2) Benefits

Better chances of approval

When you list directly without understanding Amazon’s rules, you often run into errors: wrong category, missing attributes, poor images, or duplicate ASINs. Each error costs time.

TheGSTCo prepares listings based on Amazon’s own instructions on how to add products and what details are needed. This reduces “suppressed” and “incomplete” status and helps your products move to “Active” faster.

Clear listings that help customers decide

Amazon is a search-led marketplace. Customers filter and compare using titles, features, and images. Listings that are vague or confusing get ignored, even if the product is good.

We write simple, factual content titles, bullet points, and descriptions that:

• match what the product actually is,
• use relevant search terms customers type, and
• make it easy to see the main features at a glance.

This kind of content helps with both Amazon’s search system and buyer confidence.

Support for new sellers and busy catalogues

New sellers often need help just to understand what Amazon is asking for. Existing sellers may have 50, 500, or 5,000 SKUs and no time to fix each listing.

TheGSTCo can:

• list a few SKUs manually, or
• handle bulk uploads with Amazon flat files and templates.

This is useful when you are moving an offline catalogue online or bringing a full brand range to Amazon.

Smooth link between GST and Amazon listing

To sell on Amazon.in, you need GST (for most categories), PAN, and a valid bank account. Many sellers are unsure where tax details fit into the listing.

Because TheGSTCo already works in GST and compliance, we ensure your tax fields, HSN codes, and pricing structure match your GST profile and Amazon’s requirements. This reduces later issues with invoice mismatches and tax category errors.

Practical help for virtual office and small brands

If you are using a virtual office, small warehouse, or shared space, you still need to meet Amazon’s address and brand expectations. We guide you on how to show address, brand, and product details clearly in the listing and in the account, so there is less confusion during checks.

Procedure

Our procedure is based on the same principle described by Amazon on its how to list a product pages, only with some additional checks, so the sellers do not need to repeat work again and again.

Step 1: Understand your products and business

We start with a short discussion or data sheet where you share:

• what you sell (categories, product types),
• who you sell to (price range, positioning),
• how many SKUs you want to list now, and
• whether your account is new or already live.

This helps us decide whether to use manual listing or bulk upload, and which Amazon categories and listing paths (match existing ASIN vs create new listing) are needed.

Step 2: Collect complete and correct product information

Next, we collect all required details, such as:

• product name and brand name,
• key features and specs (size, colour, material, model, capacity, etc.),
• price, MRP, and tax details,
• images,
• variation details (sizes, colours, packs), and
• barcodes or product IDs (UPC, EAN, ISBN, if available).

We check for gaps or conflicts for example, if the same product is described differently in two places, or if the model number does not match the packaging.

Step 3: Category and ASIN mapping

On Amazon, the exact product should not have multiple separate pages. If your product already exists as an ASIN, you add an offer to that ASIN. If not, you create a new listing.

TheGSTCo:

• searches for existing ASINs using name, brand, GTIN, or other codes,
• decides whether to “match” or “create new”,
• selects the correct category and sub-category, and
• ensures that attributes required in that category (like size charts for fashion, dimensions for home, or electronics) are filled in.

This step is important because a wrong category leads to poor visibility and sometimes listing rejection.

Step 4: Writing titles, bullet points, and descriptions

We then draft the customer-facing content:

• Title – clear, within character limits, with brand + key attribute + product type + variant, as per Amazon guidelines.
  
  
• Bullet points – 4–5 short points that cover main features and benefits customers look for.
  
  
• Description – a simple paragraph or two that explains how the product should be used and what makes it suitable.

We do not stuff keywords unnaturally. Instead, we use the phrases buyers actually search for, based on Amazon’s own focus on product category, features, and specifications.

The tone stays neutral and factual, which Amazon prefers over exaggerated claims.

Step 5: Backend keywords and attributes

Apart from what customers see, Amazon also uses hidden fields (search terms) and technical attributes for filtering. We fill these backend fields according to:

• character limits,
• Amazon’s rules on not repeating words, and
• product relevance.

This improves search discovery without violating Amazon’s listing policies.

Step 6: Image review and corrections

The product pages on Amazon have been relying extensively on images. The only principle is that the product should be evident on the white background of the main image, and should not have any additional text or logos. Taking of additional photos can depict angles, close-ups, packaging or application in real environment.

TheGSTCo checks your images for:

• size and resolution,
• background,
• clarity and cropping, and
• alignment with category expectations.

If any image is unsuitable, we tell you exactly what needs to change.

Step 7: Upload on Seller Central

Once content, attributes, and images are ready, we upload the listings in one of two ways:

• directly through the “Add a product” or “Create a new listing” flow, or
• through Amazon’s bulk upload templates for large catalogues.

We track error messages in Seller Central, fix them, and ensure that the final status of each product shows as active or buyable.

Step 8: Fixing listing errors and suppressions

Where any of the issues suggested by Amazon lack any required field, image policy disregarded, brand mismatch or variation error, TheGSTCo examines the error log, updates the data, and re-posts.

This reduces long gaps between “listed” and “actually visible” and saves you from having to decode Amazon’s error messages yourself.

Documents 

Listing on Amazon sits on top of your seller registration. That means some documents relate to opening the seller account, and others relate to the products themselves.

Seller account documents

To sell on Amazon.in, you generally need:

• GST number (for most categories),
• PAN card,
• bank account details, and
• phone number and email for verification.

If this is not in place yet, TheGSTCo can guide you on sequencing: first set up your seller account, then move into listing.

Product listing documents and data

For each product or group of products, you should have:

• product name and brand name,
• clean product photos,
• dimensions and weight,
• material, colour, size or model details,
• MRP and selling price,
• tax rate and HSN,
• barcodes or identifiers (UPC/EAN/ISBN where required),
• certificates or approvals for restricted categories, if applicable.

If you are listed under a brand, you may also need brand authorisation or brand registry support, depending on how Amazon treats your category.

TheGSTCo organises these documents and details in a format that fits Amazon’s listing system, so you do not have to learn the technical side of Seller Central before you start selling.

FAQ

1. What exactly does TheGSTCo do in Amazon product listing services?

TheGSTCo collects your product details, structures them as per Amazon’s rules, writes titles and descriptions, sets attributes, and uploads listings so they are approved and visible to customers.

2. I am a new Amazon seller. Can TheGSTCo handle everything from data to final live listing?

Yes. As long as your seller account and basic business documents are ready, TheGSTCo can take your raw product information and manage the full listing process till the products go live.

3. Do I need GST to use Amazon product listing services?

Amazon sells taxable merchandise in most of its categories, and it is worth keeping GST information at hand. TheGSTCo is also able to assist you in aligning the GST information to your Amazon listings.

4. Can TheGSTCo help with bulk listing if I have many SKUs?

Yes. TheGSTCo works with Amazon flat files and category templates to upload large catalogues, making it suitable for brands and traders with multiple products.

5. What happens if Amazon shows errors or suppresses my listings?

TheGSTCo reviews the error messages, corrects the data (such as missing attributes, image issues, or wrong categories), and re-uploads so that your listings move back to active status.