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Overview
On Flipkart, a basic product page only goes so far. You get a title, a few images, bullet points, and a simple description. For serious brands, that is not enough to stand out or answer all buyer questions. That is where Flipkart A+ Listing, often called Rich Product Description (RPD), comes in.
Flipkart A+ / RPD lets brand-approved sellers add rich sections on the product page, bigger images, story blocks, comparison panels, and visually designed layouts that sit below the main description. Instead of a plain text wall, buyers see a clean, scrollable story with clear visuals, feature breakdowns, and side-by-side comparisons.
For you as a seller, this is a chance to turn a normal listing into a proper product page. For buyers, it feels closer to a brand catalogue than a random listing. At thegstco, we plan, write, and design this A+ content for your Flipkart products, so your pages look ready for serious shoppers, not just casual visitors.
Benefits
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Turn “Plain Listings” into Product Stories
A+ content takes your product out of the “just another listing” box and turns the page into a simple, visual story about why this item is worth buying. When done properly, it supports sales, better ratings, and more repeat orders over time.
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Faster Understanding for Buyers
A+ sections help buyers understand the product quickly. Extra images, infographics, and lifestyle shots give a clear sense of size, use, and quality. When people clearly see what they are getting, they feel safer placing an order instead of leaving the page or searching for outside videos.
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Better Conversion on the Same Traffic
Detailed A+ modules can support better conversion rates. Pages with clear visuals, comparison blocks, and simple feature stories often turn more visitors into buyers, because most doubts are answered directly on the product page instead of being left to guesswork.
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Support for Search and Discoverability
Good A+ layouts can also support search and discoverability on Flipkart. When titles, basic descriptions, and A+ sections use the right category keywords (without stuffing), Flipkart’s system can read your page more clearly and show it to more relevant shoppers in search and browse results.
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Fewer Returns and “Not as Described” Issues
Rich content can also help reduce returns and complaints. When buyers see material, size, compatibility, usage, and care clearly explained with pictures and simple charts, there is less room for confusion. That means fewer “not as described” issues and a smoother experience for both you and your customers.
Procedure
We follow a clear step-by-step flow so your A+ work never feels random or rushed. You know what we are doing, and we know what you expect from each product page.
Step 1: Brand and Eligibility Check
We begin with a call to understand your brand, categories, target buyer, and current Flipkart status. A+ / RPD is usually available for brand-approved sellers or as part of premium catalogue services. We check where you stand today and what needs to be enabled inside Seller Hub or through your service partner before A+ modules can be added.
Step 2: Product Selection and A+ Strategy
After that we determine which SKUs should receive A+ first. Majority of the brands begin with the best sellers, flagship models or high margin products where additional effort has a definite payoff. We also co-locate similar products (such as a collection of mixers or a group of storage containers), so similar comparison exercise charts and similar brand groups could be smartly reused on the pages.
Step 3: Content Planning and Copywriting
After selecting items, we plan the hero banner, feature panels, use sections, comparative tables, and brand narrative. For each block, the thegstco team offers basic advantages, requirements, and use-cases in plain English without fluff or excessive promises. We add appropriate category keywords to the content to enhance search without seeming forced.
Step 4: Visual Design and Layout
A+ works only when the visuals are clear. Based on Flipkart’s image rules for size, background, and quality, we prepare a design plan: lifestyle images, feature callouts, comparison panels, and icon sets. You can either share existing product shoots and brand assets, or we can help you plan fresh creatives. Our goal is to build panels that look clean on mobile first, because most Flipkart shoppers are on phones.
Step 5: Build and Upload Inside Flipkart
After copy and designs are approved by you, we assemble the A+ modules in the format used for Flipkart RPD / A+ listings, through Seller Hub or your service dashboard. We map each block correctly under the right SKU, check how it sits below the main description, and run a quick check on spelling, spacing, and image quality on the live preview.
Step 6: Review, Tuning, and Ongoing Updates
When the A+ content is live, we read the entire product page of a buyer, scroll through, and read it, as well as comparing it with the competitor listings. After several weeks, we follow such simple indicators as page views, add-to-cart, and customer feedback through the reporting tools at your disposal. We will make copy, rearrange panels or edit graphics to get improved clarity, as necessary. In the case of a brand that chooses the long-term support, we refresh A+ sections every season, a new feature, or a new branding.
Documents
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Basic Seller and Brand Status on Flipkart
To create A+ content smoothly, we first need your basic Flipkart status. This includes an active seller account, GSTIN and other tax details, and clarity on whether your brand is already approved for premium content or rich product description. If approval is pending, we can guide you to the right Flipkart paths, but final approval is always with Flipkart.
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Product Details in a Clean Sheet
The second required information is product information in a simple and well-organized sheet. This usually includes SKUs, product names, product categories, technical specifications, materials, size chart, colour options, MRP and selling price. Any special remarks such as BPA-free, food grade and isi marked must be stated clearly so that we can put them in their right place without breaching platform policy.
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Brand Assets for Consistent Look and Feel
We also ask for your brand assets: logo files, colour codes if you use standard colours, packaging samples or references, and any fixed taglines or key messages that must appear on every page. If you have a brand book or simple style guide, that is even better. We use these to keep the Flipkart A+ design close to your website and other channels, so buyers see the same brand identity everywhere.
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Product Images and Photo Guidelines
For visuals, we need your product images or access to your image bank. If current photos do not meet Flipkart’s common rules, we tell you what to change: plain or clean background, clear angles, and minimum resolution. For A+ layouts, we may also request lifestyle shots and packaging images, because these work very well in long, scrollable story sections.
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References from Other Marketplaces (If Any)
If you already use A+ style content on other marketplaces, such as Amazon A+ or brand story modules, you can share those links or files as references. We do not copy them word-for-word, but they help us understand what kind of layout, tone, and structure you prefer for your products.
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Legal, Compliance, and “Do and Don’t” List
Finally, we ask for any clear “do and don’t” list from your legal or quality team. This can include claims that must not be used, compliance marks that need a specific format, or warranty statements that must appear in exact wording. With these inputs, thegstco can create Flipkart A+ listings that look good, read simply, and stay safe for your brand in the long run.
FAQs
1. What is Flipkart A+ Listing?
Flipkart A+ Listing (Rich Product Description) is an advanced product page layout with extra images, feature blocks, and brand story sections. It appears below the normal description and gives buyers a clearer view of your product and brand.
2. Who can use Flipkart A+ Listing?
Usually, A+ is available for brand-approved sellers or those onboarded through specific Flipkart programs or partners. We first check your account status and then guide you on how to become eligible if it is not active yet.
3. How does A+ content help my sales?
A+ content explains your product with more images, panels, and simple text, so buyers understand it faster. When doubts are answered on the page itself, visitors are more likely to place an order instead of leaving.
4. Does A+ content cut returns and complaints?
Yes, the clear A+ content can contribute to the minimization of the not as described issues. By displaying the size, material, usage, and care using pictures and having a simple copy, buyers know what they are getting and hence there is less confusion after delivery.
5. What does thegstco do in Flipkart A+ Listing Services?
We plan the structure, write the copy, guide or work on creatives, and assemble A+ modules for your selected SKUs. You approve the content, and we handle the heavy work of turning it into live A+ sections on Flipkart.
6. Which products should get A+ first?
Most brands start with top sellers, hero models, and high-margin items. We review your catalog and suggest a priority list so your first A+ effort goes to products where better content can make a real difference.
7. What information do you need from my side?
We need your Flipkart brand status, product details (SKUs, specs, prices), brand assets (logo, colours, taglines), and product photos. If you have any legal “do and don’t” points, we also follow those while writing.
8. Do you provide images for A+ or use my photos?
In case you already have good-quality photos, we make and design them into panels. Otherwise, we can instruct you on what type of images will be shot, angles, lifestyle photographs, and packing photographs which will be effective in A+ layouts.
9. How long does it take to create A+ content for a product?
Time is dictated by the level of preparedness of your inputs and the number of SKUs that we can handle on a single batch. When we then have complete data and pictures, we give out a concise content, design, and go-live timeline on that line of products.
10. What does thegstco charge Flipkart A+ Listing Services?
We usually charge per SKU or per A+ batch, depending on the number of products and the work needed. Before we start, you get a clear proposal that separates service fees from any other costs like design or fresh shoots.
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